11 Ways to Boost Engagement with Twitter Polls (Concepts and Examples)


Regardless of how many followers you have, encouraging engagement on any social platform may be tough. That’s why Twitter polls are a useful instrument to hold in your again pocket. They’re tremendous interactive, straightforward to create, and enjoyable to participate in.

A Twitter ballot may help you study extra about what your viewers thinks, desires, and how they behave. And the extra you realize about your viewers, the better it’s to decide what try to be doing in your model.

On this information, we’ll educate you what Twitter polls are and how to use them to join with your viewers.

What is a Twitter poll?

A Twitter poll allows you to pose a question to your audience in a Tweet with four response options (but you can choose only two or three if you like).

Polls on Twitter make it easy for people to share their opinion. No directing them to another page, asking them to fill out a form, or taking up valuable time. Voting only takes a second or two—at most.

And in contrast to conventional surveys, there’s no ready for outcomes. Customers see outcomes immediately. They’ll additionally retweet your ballot to others, spreading it organically.

How to create a ballot on Twitter

It’s tremendous straightforward to create Twitter polls. When you’ve determined in your query and potential solutions, it is going to solely take a minute or two. Actually. We promise.

Begin a Tweet

Click on the blue Tweet button on the left navigation menu on the desktop. Or faucet the create Tweet brand within the prime proper nook of the cellular app — identical to you’ll for any Tweet.

Begin your ballot

Click on or faucet the Add ballot possibility within the dialog that pops up.

Add your ballot query

Ask the query you need a solution for. You should utilize up to the max character rely (280) in your ballot query. So add some related hashtags, @mentions, and hyperlinks.

When it comes to language, deal with polls like your tweets—hold them brief, clear, and enjoyable.

cats vs. dogs example poll

Select your ballot choices

Now it’s time to give your viewers some selections. Add your first response possibility into the Alternative 1 field and your second into the Alternative 2 field. You’ll be able to click on + Add a alternative to add extra choices to your ballot if you’d like.

Your ballot should have two choices (it’s not a lot of a vote in any other case) and can embody up to 4 choices.

choose two poll option dog and cat

You should utilize up to 25 characters for every possibility. That features emoji, symbols and punctuation, so be at liberty to mess around a bit—it’s your Twitter ballot.

use up to 25 characters and emojis for each poll option

Set your ballot size

By default, Twitter polls final in the future. You modify the period of your ballot by clicking 1 day and altering the times, hours and minutes. The minimal size of a ballot is 5 minutes, and the utmost is seven days.

set poll length in days

Publish your ballot

If you happen to’re completely happy with your choices, click on Tweet to publish the ballot. Now it’s time to look ahead to the responses to roll in!

post poll by clicking on tweet button

How to use Twitter polls to increase engagement (concepts + examples)

Twitter’s consumer rely is anticipated to develop upwards of 329 million in 2022. If you’d like to join with these individuals, begin utilizing Twitter polls as a part of your marketing strategy to stand out from the group.

Listed here are 11 concepts to interact (and perhaps enrage) your followers. In any case, engagement is a key rating sign to the Twitter algorithm. Use polls to create some life in your model and go from boring to captivating very quickly.

Hear and study

Listening is one of the best ways to construct a private relationship. The identical rule applies to social media. If you ask your followers to chime in on a choice, they’ll really feel heard.

Karla Cosmetics asks its followers what product they’d like to see them create subsequent.

Construct anticipation

Hype up your prospects earlier than product launches and updates with a fast ballot. Ask them what they’re most enthusiastic about, like Android does on this Ballot.

Settle age-old debates

Some rivalries are as outdated as time.

Half of your followers would possibly facet with one camp whereas the opposite half helps the rival. Settle the controversy as soon as and for all with a ballot on Twitter.

McDonald’s asks followers to select between two of their iconic breakfast dishes. With over 71,000 votes, there’s solely a 0.6% distinction within the ballot outcomes, displaying what a sizzling subject it’s.

Nintendo boosts its engagement by namedropping basic Mario characters on this Twitter ballot. Who would you relatively go the ball to? (On this case, we’re voting Neither — Yoshi all the best way)

Just one sauce on recreation day? Perish the thought! Heinz forces followers to select on this Twitter ballot that does double-duty by reinforcing ketchup’s reputation.

Get foolish

Twitter polls aren’t prolonged buyer suggestions surveys –– they’re brief and candy casual questions. They’re excellent for having some enjoyable and displaying your model’s humorousness.

Being humorous in your Twitter polls exhibits your model doesn’t take itself too critically. So go forward and let unfastened.

Domino’s Pizza typically exhibits its playful facet with a enjoyable ballot designed to put a smile on prospects’ faces.

Right here, Subway asks individuals to take into consideration the lengths they’d be ready to go to choose up a forgotten sauce. 37 light-years, anybody?

Get suggestions

Launched a brand new product vary? Begin a ballot to discover out what your followers consider it!

A Twitter ballot is a fast and straightforward means to get your viewers’s speedy suggestions.

Krispy Kreme makes use of Twitter to discover out which seasonal taste their viewers likes greatest.

Calvin Klein retains it easy and asks followers about their favourite scents.

You should utilize the suggestions you acquire to adapt your technique and form your subsequent providing.

Be well timed

Timing is all the pieces. (Look, generally clichés are true!)

Be sure to’re on prime of tendencies and seasonal occasions and ship out a well timed ballot that matches the second. Whether or not there’s a trending information story or a viral piece of popular culture, use Twitter polls to get your viewers concerned within the dialog.

Per week earlier than Halloween, Eventbrite asks Twitter customers concerning the Halloween exercise they’re most excited for.

On Christmas Eve, JetBlue asks followers to share their favourite vacation traditions. Many individuals journey across the holidays, so the model connection right here feels significantly robust.

Specsavers faucets right into a basic dialog with a ballot asking customers concerning the variety of occasions they’ve heard a sure phrase.

Polls may be a good way to enter a energetic dialog round a trending subject.

Listen to occasions that may communicate to your explicit viewers. You might even create a “vacation” related to your model — should you’re feeling daring.

Or select from the countless others that already exist.

Play a recreation

Make it enjoyable for followers to engage with your brand by turning your Twitter ballot right into a recreation or a lighthearted quiz.

As an alternative of infinite doom-scrolling, a quiz encourages individuals to take part. They’re a good way to get customers to interact with your model. Individuals would possibly even retweet the ballot to their very own followers and drive up your response price.

The Each day Grind podcast asks individuals to take part on a recreation of This or That.

End the sentence

Filling within the clean is commonly irresistible. Ask your viewers to full a phrase with one in all your ballot choices and wait in your engagement to soar.

Etsy helps followers discover the proper Father’s Day reward by asking them to fill within the clean to describe their father.

AddThis asks followers to guess what number of emails are opened on cellular gadgets. As a model that makes a speciality of advertising instruments, they probably know that their viewers cares about focusing on and personalization.

Ask for opinions

Polls are like a fast Twitter survey of your viewers’s opinions. If you happen to’re feeling controversial, you might even maintain a political ballot on the platform.

The Politics Polls Twitter account typically asks customers politics and present affairs questions.

Ask for predictions

Massive occasions, like championship video games and awards exhibits, at all times interact followers. Use a ballot to encourage your viewers to predict what is going to occur at these occasions.

Who’s going to win? What are they going to put on? What is going to they do subsequent? Take into consideration methods that you may relate your model to the present dialog.

ESPN posts common Twitter polls asking their followers to predict which groups or gamers may have essentially the most success within the NFL.

Do market analysis

Twitter is a good place to study extra about your target market’s preferences and conduct. Use your polls to work out what they like about your product or how they use it. You’ll be able to then use the suggestions to inform your providing.

Starbucks asks prospects how they plan to use their Rewards throughout a particular week of each day presents.

Amazon asks prospects concerning the product they’re most definitely to neglect to add to their cart.

Continuously requested questions on Twitter polls

Obtained a burning query about Twitter polls? Take a look at our prime 4 continuously requested questions.

Are Twitter polls nameless? Are you able to see who voted in your Twitter ballot?

All Twitter polls are nameless. Nobody, not even the ballot creator, can see who has voted or what they selected. All you’ll be able to see is the proportion of votes for every possibility. You’ll be able to study extra about your viewers by Twitter analytics.

Are you able to create a ballot with footage on Twitter?

Whilst you can’t add footage to the identical Tweet with the ballot, you might add an image to the identical Tweet thread.

Can you purchase Twitter ballot votes?

Positive, you can purchase Twitter ballot votes. However that doesn’t imply you need to!

In case your purpose is to develop organically and sustainably, then shopping for votes (or followers, for that matter) is a foul concept. Paid engagement tells you nothing about your viewers, and a flood of exercise from bot accounts can hurt how Twitter perceives your account.

Are you able to schedule Twitter polls?

Twitter polls are meant to be extremely interactive, so you’ll be able to’t presently schedule them on Hootsuite or different scheduling platforms. You’ll be able to schedule other Tweets, although.

Save time managing your Twitter presence by utilizing Hootsuite to schedule Tweets (together with video Tweets), reply to feedback and DMs, and monitor key efficiency stats. Attempt it free as we speak.

Get Started

Bonus: Get a set of 6 free, customizable Twitter card templates that may make your Twitter chats look skilled, distinctive, and eye-catching.





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