12 of the Best Chatbot Examples for Businesses

Trying for chatbot examples for your enterprise? Enterprise use circumstances vary from automating your customer support to serving to clients additional alongside the gross sales funnel. We’ve received you lined with the high chatbots 2022 has to supply.

We’ve compiled a listing of the finest chatbot examples, categorized by use case. You’ll see the three finest chatbot examples in customer support, gross sales, advertising and marketing, and synthetic intelligence (AI). Have a look beneath and get impressed on how one can use this know-how to your benefit.


It doesn’t matter what your wants are, there’s sure to be a chatbot that may assist. Need assistance managing customer support? There’s a chatbot for that. Trying for a technique to improve gross sales? You guessed it. There’s a chatbot for that, too.

Actually, there are chatbot platforms to assist with nearly each enterprise want conceivable. And the better part is that they’re accessible 24/7, so your digital technique is at all times on. So whether or not you’re wanting for a technique to streamline your operations or just need just a little additional assist, we’ve compiled a listing of the finest chatbots 2022 has to supply.

This isn’t your typical best-of listing, both. You’ll be able to see precisely how these bots can help together with your customer support, gross sales, and advertising and marketing.

Learn up on chatbot examples categorized by real-life use case beneath.

Customer support chatbot examples

Chatbots are the secret weapon of profitable customer support use circumstances.

By giving clients the choice to speak to a chatbot as a substitute of a human, companies can:

  • Cut back their hiring prices and let staff cope with bigger, extra advanced issues.
  • Free your crew as much as full significant, fulfilling duties. This may help to extend worker happiness and productiveness at work.

However, chatbots have the additional advantage of making your clients really feel heard instantly. Bettering your response charges helps to promote extra merchandise and guarantee completely happy clients. It’s one surefire technique to elevate your customer experience.

Customer support chatbots can deal with a big quantity of requests with out getting overwhelmed. This makes them best for answering FAQs at any time of the day or night time. And you’ll incorporate chatbots to help with customer service even on social media.

Plus, they’re typically a one-time value dedication. You don’t need to pay an worker a wage to take care of one thing a machine will do for you.

Listed here are three of the finest customer support chatbot examples we’ve come throughout in 2022.

1. Slush’s customer support automation

Slush used JennyBot, a customer support chatbot, for a 20,000 individual occasion in Helsinki. JennyBot was accessible on Slush’s web site and cell app. It:

  • automated of 67% of customer support chats,
  • answered regularly requested questions
  • freed up occasion employees from repetitive duties

Slush ended up with 55% extra conversations than the 12 months prior.

Supply: GetJenny

2. Bestseller’s want for customer support in bulk

Bestseller is the finest retail chatbot instance for customer support in bulk.

Underneath Bestseller’s company umbrella falls trend manufacturers like Jack & Jones, Vera Moda, and ONLY. Consequently, the firm counts 17,000 staff globally, with shops in over 40 international locations. On high of a big quantity of shops, Bestseller has a broad buyer base unfold throughout manufacturers. They expertise a large quantity of buyer inquiries throughout web sites and social channels.

This assorted, rampant communication known as for an automatic resolution that may permit for buyer requests to be resolved 24/7. Bestseller turned to Heyday to make use of conversational AI to deal with their inflow of buyer requests. They constructed a multilingual {custom} resolution that would reply in English or French throughout Bestseller’s Canada e-commerce web site and the firm’s Fb Messenger channel.

Bestseller’s {custom} messenger chatbot resolution freed their crew up for different, extra human-centric duties. And it served to offer their viewers what they wished: well timed solutions to FAQs.

HeyDay Jack & Jones men's style chatbot

Supply: Heyday

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3. HLC’s UX-centered web site upgrades

HLC is a number one bicycle components distributor. They wished to create a frictionless expertise for their web site guests. One which glides like a well-oiled bicycle. An enormous half of that was to enhance their buyer help system.

HLC had 1,000 clients logging in every day, and their total catalog was accessible on-line. They wanted to automate FAQs to raised serve their viewers. This had the additional advantage of giving their inner crew some much-needed reduction. They selected Purchase Reside Chat to behave as an FAQ chatbot on their web site.

HLC’s outcomes had been:

  • near a 100% dwell chat response charge
  • they discovered it simpler to onboard new hires
  • they gained higher operational visibility into enterprise and product points

David Goodman customer experience lead customer quote

Supply: Acquire Case Study

Gross sales chatbot examples

Gross sales groups and chatbots go collectively like PB and J.

Chatbots can take care of administrative duties like:

  • appointment reserving
  • following up
  • qualifying leads

They will information of us down the gross sales funnel with product options or service suggestions. Then, gross sales groups can are available with a private, human contact to seal the deal.

Chatbots additionally allow clients to textual content on to close by shops from Google Maps. This makes it straightforward for clients to search out and phone your enterprise, which may result in extra gross sales alternatives.

Omni channel chat is one other nice gross sales use case for chatbots. Chatbots can join with clients by a number of channels, equivalent to Fb Messenger, SMS, and dwell chat. This supplies a extra handy and environment friendly means for clients to contact your enterprise.

Let’s check out three of the high gross sales chatbots for 2022.

4. Lemonade’s pleasant information by the gross sales funnel

Lemonade’s Maya brings character to this insurance coverage chatbot instance. She speaks to customers with a heat voice from a smiling avatar, which is consistent with Lemonade’s model. Even her identify, Maya, has a pleasant, female vibe to it.

Maya guides customers in filling out the kinds obligatory to acquire an insurance coverage coverage quote and upsells them as she does. This web site chatbot instance exhibits how one can successfully and simply lead customers down the gross sales funnel.

Lemonade’s Maya friendly virtual assistant dogs or cats question

Supply: Lemonade

5. The Dufresne Group’s revolutionary on-line gross sales tactic

The furnishings trade got here to an attention-grabbing crossroads on account of the pandemic. On the one hand, individuals had been compelled to work at home, which led to a spike in furnishings gross sales. On the different, in the furnishings trade, an in-person expertise is a deciding consider the gross sales course of. The furnishings trade had an attention-grabbing puzzle to unravel.

The Dufresne Group, a premier Canadian house furnishing retailer, didn’t need to miss out on the gross sales alternative. However, they wanted to someway carry the in-person expertise into peoples’ houses, remotely.

The answer began in a roundabout method. Beforehand, Norman Alegria, Director of Visitor Care at the Dufresne Group, shifted in-person restore assessments to a video chat mannequin (known as Purchase Video Chat) in an effort to save money and time. Then, as soon as the pandemic hit, Alegria realized they may take this know-how additional.

Alegria expanded the Purchase license to be company-wide. They launched a dwell chat and chatbots on the web site’s house touchdown web page. Virtually instantly, the lead era kicked off as they’d 100 chats of all new gross sales leads.

The bots seize contact data from leads. Then the gross sales crew can observe up with dwell chat and video product walkthroughs. The outcomes communicate for themselves; they clocked 1,000 gross sales conversations in the first two weeks.

Emma Stone video chat couch product walkthrough

Supply: Acquire White Paper

6. Decathlon UK nurturing gross sales alternatives

Decathlon UK noticed a surge in buyer requests following the COVID-19 disruption. Individuals turned to them to order at-home sporting items because of this of gyms and health facilities closing.

Decathlon UK ramped up their use of Heyday, increasing into instruments to extend the providers they supplied by way of Fb Messenger. They implemented a feature permitting “buyer care brokers to curate personalised purchasing carts for clients and share with them by way of DM, giving a private contact to the e-commerce expertise.”

The personalised purchasing cart characteristic, alongside their automated product options and buyer care providers, helped to nurture gross sales.

Decathlon UK on Messenger buying a new product chatbot rooftop tent product

Supply: Decathlon UK on Messenger

Advertising and marketing chatbot examples

Chatbots are rapidly turning into fashionable as a advertising and marketing instrument. It’s no marvel why: chatbots supply a singular technique to work together with clients that may be each private and handy.

For instance, chatbots can be utilized to:

  • promote particular presents or experiences
  • reply questions on services or products
  • present buyer help

Best of all, chatbots can be found 24/7. This implies they’ll work together with clients throughout the shopping for, and crucially, the discovery course of.

Throughout the shopping for and discovery course of, your clients need to really feel linked to your model. It’s essential that clients are emotionally engaged together with your model. When they’re, they’re extra prone to suggest you to their buddies, purchase your merchandise, and are much less prone to be price-averse.

Chatbots can play a task in that connection by offering a great customer experience. That is particularly while you select one with good advertising and marketing capabilities.

Listed here are three of the high (and most enjoyable!) advertising and marketing chatbot examples.

7. Domino’s promotional PR stunt

Domino’s launched a relationship bot to assist UK Tinder customers discover their good match. Customers may swipe proper on “Dom Juan,” and the love-struck bot would ship over tacky chat-up strains which can be assured winners. Inform me you wouldn’t adore it if somebody messaged you, “I pepper-only have eyes for you” and “you’ve stolen a pizza my coronary heart.”

Dom Juan was profitable, too. Information retailers throughout the world picked up on the PR stunt, spreading consciousness and solidifying Domino’s model character as the off-beat joker it’s. VCCP London was in cost of the stunt and reported: “a 35x return on promoting spend and a rise of 10% from the earlier 12 months’s gross sales.”

Domino’s was no stranger to the chatbot sport. They’ve lengthy promoted ordering on-line by their web site however launched on-line ordering to social media platforms by a wildly profitable social bot.

8. Mountain Dew’s promotional engagement marketing campaign

Mountain Dew took their advertising and marketing technique to the subsequent stage by chatbots. The self-proclaimed “unofficial gas of avid gamers” linked with its buyer base by advocacy and engagement.

The power drink model teamed up with Twitch, the world’s main dwell streaming platform, and Origin PC for their “Rig Up” marketing campaign. DEWBot was launched to followers throughout the eight-week-long sequence by way of Twitch.

Throughout the sequence, the Mountain Dew Twitch Studio streamed movies of high gaming hosts and professionals taking part in video games. DEWbot pushed out polls in order that viewers may weigh in on what parts make rig for them, like an enter gadget or graphics card (GPU). It additionally hosted dwell updates from the present, with winners topped in real-time.

Dewbot ended up successful a Shorty Award for their engagement charge. With outcomes like a 550% improve in in-stream dialog, it’s no shock they got here out on high.

Mountain Dew Rig Up branded chatbot on Twitch

Supply: Shorty Awards

9. ATTITUDE’s heat in the discovery section

Advertising and marketing is about extra than simply PR stunts; typically, it’s your day-to-day buyer interactions that may construct your model fairness. ATTITUDE exhibits us a chatbot assistant instance that works to enhance the firm’s general digital advertising and marketing presence.

Throughout the pandemic, ATTITUDE’s eCommerce web site noticed a spike in site visitors and conversions. They consequently noticed an increase in customer support requests. Not desirous to depend on impersonal e-mail communication, ATTITUDE met with Heyday to create an “participating and gratifying conversational expertise for net and Fb web page guests.” The answer was a custom-built bot.

In the first month of operation, ATTITUDE famous that 98% of eCommerce clients reported their AI expertise as “glorious.” This constructive sentiment spills over into clients’ attitudes about ATTITUDE. The bot has a heat, welcoming tone, and its use of emojis is a pleasant, conversational contact. The success of the chatbot fed into the firm’s general digital advertising and marketing success.

ATTITUDE virtual assistant


Conversational AI chatbot examples

Not all chatbots are created equal.

Chatbots that use scripted language observe a predetermined move of dialog guidelines. They will’t deviate, so variations of speech can confuse them.

Different chatbots, nonetheless, use pure language processing to supply conversational AI. These chatbots can converse with people like people. Their machine-learning abilities imply their continually evolving the means they impart to raised join with individuals.

Enjoyable truth, do you know that chatbot is definitely brief for chatterbot? It is sensible that these chatterbots that may higher chat with human beings are top-tier relating to this know-how. As human beings, we rank being understood fairly excessive. There’s nothing extra irritating than getting constant error codes with chatbots, so selecting a chatbot that can perceive your viewers is essential.

Listed here are three spectacular conversational AI chatbot examples.

10. Babylon Well being

Babylon Well being’s symptom checker is a very spectacular use of how an AI chatbot can additional healthcare. Medical doctors, engineers, and scientists developed the AI. It makes use of machine studying and pure language processing to speak organically.

The chatbot interprets the signs you enter. Then, identifies associated threat elements, potential causes, and potential subsequent steps.

This has the potential to avoid wasting healthcare employees and sufferers tons of time, both spent ready or diagnosing. However, what we’re most enthusiastic about is how this could cease us from self-diagnosing on WebMD. ‘Trigger, that’s a deep darkish gap we’ve all fallen down.

Babylon Health medical support

Supply: Babylon

11. DeSerres’ conversational AI chatbot use

Like many, DeSerres skilled a spike in eCommerce gross sales on account of stay-home orders throughout the pandemic. This spike resulted in a comparable spike in customer support requests. To deal with the quantity, DeSerres opted for a customer service chatbot using conversational AI.

Inside weeks of introducing Heyday, 1000’s of buyer inquiries had been automated on the DeSerres web site, Fb Messenger, Google Enterprise Messages, and e-mail channels. Communication was not solely automated and centralized however DeSerres’ model voice was assured to be constant and cohesive throughout all channels, because of the AI’s pure language processing.

Roxane Saulnier, Advertising and marketing Director for DeSerres, talked about that DeSerres had some reservations at first, however these had been quickly put to relaxation. “At first, we had considerations that the expertise with a chatbot can be a bit ‘robotic’ for our clients,” she stated. “However what set our minds relaxed was all the exams we did with Heyday. We actually labored on the consumer expertise collectively, and after attempting the product ourselves, we had been positive it will be a terrific match for us.”

With Heyday, the proof is in the outcomes. The chatbot dealt with over 108,000 conversations. It noticed a 90% automation charge for engaged conversations from November 2021 to March 2022.

DeSerres virtual assistant painting

Supply: Heyday

12. L’Oréal’s HR workload discount technique

L’Oréal was receiving one million plus job purposes yearly. That’s an enormous quantity of candidates for an HR crew to qualify. L’Oréal’s chief digital officer Niilesh Bhoite employed Mya, an AI chatbot with pure language processing abilities.

The outcomes confirmed Mya participating with 92% of candidates in an environment friendly method. Bhoite reported a “close to 100% satisfaction charge” and claimed they’d “acquired nice suggestions from our candidates. Many commented on how straightforward and private the expertise felt.”

Mya engaged candidates naturally, asking obligatory qualifying questions like “Are you accessible at the internship begin date and all through the total internship interval?” Utilizing a chatbot to qualify candidates ends in a bias-free screening course of.

L’Oréal AI chatbot Mya

Supply: Brandinside.asia

Have interaction with buyers on social media and switch buyer conversations into gross sales with Heyday, our devoted conversational AI chatbot for social commerce retailers. Ship 5-star buyer experiences — at scale.

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