Convince Your Boss to Send You to MozCon 2023 [Plus Bonus Letter Template!]

MozCon is returning in-person to Seattle August 7-8, 2023 and this yr, we’re excited to convey the Way forward for Search to our stage. 

From networking with friends, listening to from business leaders, and making new connections that may assist develop your online business or profession, conferences provide so many advantages to attendees. You know that. Your friends know that. However how do you persuade the powers-that-be (aka your boss) that sending you is helpful for your online business? 

Don’t fear, we’ve acquired a plan. (And if you need to skip forward to the letter template, right here it’s!)

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How to make the case

Enterprise competitors is fiercer than ever. Solely those that are in a position to shift ways with the altering tides of selling will probably be in a position to come out on high. And that’s precisely what MozCon goes to aid you do. 

Masking all the pieces a rising marketer wants (search engine marketing, content material, technique, progress), MozCon delivers top-notch talks from hand-selected audio system over two days in August. 

There’s a lot in retailer for you this yr. Right here’s only a sampling of what you may count on at this yr’s MozCon:

Audio system and content material

Our audio system are actual practitioners and business leaders. We work with them to guarantee they ship the most effective content material and insights to the stage to set you up for a yr of success. No gross sales pitches or speaking heads right here!


You work laborious taking notes, studying new insights, and digesting all of that information — that’s why we predict you deserve a bit of enjoyable. It is your probability to decompress with fellow attendees and make new pals within the business. We host thrilling night networking occasions that add to the worth you will get out of your day of training. Plus, our Birds of a Feather lunch tables enable you to join with like-minded friends who share related pursuits.

Excessive-quality movies to share together with your workforce

A few month or so after the convention, we launch professionally edited movies of each presentation on the convention. Lots of our ticket sorts embody free entry! Your colleagues gained’t get to partake within the real-time expertise(the #FOMO is actual), however they may get an opportunity to study all the pieces you probably did. 

Nice meals on web site 

We all know that convention meals isn’t usually value mentioning, however MozCon is infamous for its cornucopia of tasty choices.  

You can count on two meals a day and a great deal of snacks from native Seattle distributors — previously we’ve featured a smorgasbord from the likes of Trophy cupcakes, KuKuRuZa popcorn, Starbucks’ Seattle Reserve chilly brew.

Reductions for present clients 

Moz Professional, Moz Native, API, and STAT clients save large on their ticket price, and there are reductions for teams of 10+ as effectively, so make certain to make the most of financial savings the place you may!

However in fact, don’t take our phrase for it! There are some unimaginable assets out there at your fingertips that tout the advantages of attending conferences:

2022 was my first MozCon! It was an incredible expertise the place I acquired to hear to thought leaders and friends on their particular person approaches. The occasion spoiled us with superior swag and nice audio system whereas making a secure house to facilitate deep discussions.

-Ray Martinez, Director of search engine marketing – Archer Schooling

As a small enterprise proprietor, attending MozCon was a giant leap of religion for me (and a giant funding!) I used to be so delighted to discover there was a spot for me at MozCon. The audio system had been excellent- true specialists who shared what would not work as compellingly as what DOES. My fellow attendees had been accessible, type, and beneficiant with their information. Most significantly, I left with an inventory of clear tangible methods for rising my enterprise this yr. I discovered so much- and I am so glad I went.

-Marguerite  Tacoma Actual Property Agent

There are many conferences that advertising and search engine marketing professionals can attend. MozCon supplies excessive worth by its high-quality audio system, entertaining occasions, scrumptious meals and snacks, and networking alternatives. In the event you had to select only one convention to attend, you will not go fallacious selecting MozCon.

 – Jarrod Galm, search engine marketing Supervisor, Wealth Enhancement Group

I got here to MozCon anticipating a handful of nice takeaways and perhaps some new search engine marketing methods. As an alternative, I used to be blown away a number of occasions over, made nice connections, and I am sharing a deck of takeaways with my workforce.

– Carly Johansen, Content material Advertising and marketing Supervisor, Oregon State College Ecampus

MozCon 2022 was incredible! Each session I attended was jam-packed filled with actionable insights from audio system who actually know their stuff. I left feeling invigorated, impressed and excited to put the issues I would discovered into motion

-Eloise West,  Senior Digital Advertising and marketing Strategist, Designzillas

That is my second in-person occasion (I went in 2019) and fourth total. That is nonetheless an incredible convention even having extra expertise, and I seen I decide up various things every time as my expertise grows and I hear issues in several methods. The networking alternatives are additionally invaluable, particularly as I am an in-house search engine marketing with no workforce. I’ve discovered a ton and have actually grown as an search engine marketing and closely attribute quite a lot of that to MozCon. 

-Lauren Huffman, search engine marketing Supervisor, Lulu and Georgia

Want a bit of extra to get your boss on board? Take a look at some videos from years past to get a style for the caliber of our audio system. 

Purchase ticket, get monetary savings, get aggressive advertising insights. Everybody wins!

MozCon is one unforgettable expertise that lives and grows with you past simply the times you spend attending the convention. And there is no time like the current to pitch MozCon to your boss. In the event that they’re nonetheless caught on the «why», allow them to find out about our subscriber or group pricing tiers — you’ll save a whole lot of {dollars} once you do. Simply consider all of the Keurigs you would get for that communal kitchen! 

Make sure to seize the letter template and make your case the simple method!

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