Google Launches New Funding and Support Programs for International Small Business Week


This week is International Small Business Week (June twenty seventh to July 1st), and to mark the occasion, Google has announced a range of SMB support tools and gives to assist small organizations maximize their alternatives to face out and entice prospects on-line.

First off, Google is providing exclusive discounts on a range of digital tools designed to assist SMBs function extra effectively, attain extra individuals and keep in contact with their prospects.

As you possibly can see right here, Google’s providing:

  • Three months freed from Google Workspace
  • 40% off of a website from Google Domains
  • $130 off a Chromebook
  • 60 days of Shopify Free and a free Shopify-built retailer

These are some attractive gives – the one catch is that they’re solely out there to companies within the US and Canada, and they’re solely out there this week. You’ll be able to be taught extra and redeem these gives at Google’s Small Business Week mini-site.

Along with this, Google’s additionally operating a brand new ‘Heroes of Small Businessmarketing campaign, which goals to acknowledge the SMBs that go above and past for their respective communities.

Clients can nominate a small enterprise of their alternative, with $10,000 in prize cash for the chosen firms. You’ll find out extra in regards to the marketing campaign here.

And at last, Google’s additionally trying to present further assist for LGBTQ+ entrepreneurs through a brand new program in partnership with StartOut, an LGBTQ+ nonprofit group that helps to facilitate mentorship, entry to capital and different enterprise instruments.

As per Google:

“By means of StartOut’s Acceleration Initiative, Google will fund greater than 60 scholarships to assist Black, Latinx and feminine figuring out LGBTQ+ entrepreneurs to develop and scale their companies.”

Companies can apply for this system through the StartOut website.

Small companies play a important function within the financial system, with 99% of all businesses in the US thought-about to be within the SMB class. These smaller operators have additionally been hit the toughest by the pandemic, with fewer sources and assist out there to face up to the monetary hit that got here with the assorted lockdown and different COVID mitigation measures.

As such, it’s in our greatest pursuits to be doing all that we will to assist smaller companies, to be able to solidify financial power, which additionally helps to offer extra assist for individuals inside our personal communities, and supplies extra avenues for entrepreneurial success.



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