Instagram’s Testing New DM Labels to Help Manage Customer Interactions in the App

This might be helpful – Instagram’s developing a new set of message labels for business accounts, which might make it simpler to handle buyer interactions in your DMs.

As you’ll be able to see in this instance, posted by Sachin Shah, Instagram’s wanting to add 5 new labels to your IG Direct messages, in order to assist companies higher handle their interactions in the app.

These 5 labels are:

  • Flag
  • Booked
  • Ordered
  • Paid
  • Shipped

That might be significantly useful for SMBs who don’t have entry to extra complicated CRM options, offering a easy means to keep on high of vital interactions to your model.

The brand new labels would add to Instagram’s current enterprise DM options, together with welcome messages and saved replies. Companies on Fb may also add similar labels to their chats, although they’re barely totally different in software to these extra particular tags.

And with over a billion people messaging businesses across Meta’s apps each week, and Meta wanting to present extra methods to maximize connection and alternative via its platforms, it is smart for IG to lean into these behaviors the place it could actually, and supply extra instruments to facilitate commerce and enterprise engagement.

The brand new labels are in restricted testing at current – we’ll preserve you up to date on any progress.

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