Meta Announces New Tools for Facebook Groups at Communities Summit 2022
Facebook is holding its sixth annual Communities Summit event in the present day, which brings collectively group admins and inner specialists to debate the newest group instruments, ideas and extra.
And as all the time, Facebook has additionally announced a spread of recent teams options as a part of the occasion, together with new Tales sharing instruments, view-only chats, customized member profile shows, and extra.
That’s proper, no engagement floor can escape the good Meta Reels rush, with Reels in teams enabling members to ‘share data, inform tales and join on a deeper stage’.
I imply, short-form video is a broader routine development, so it is sensible so as to add them into Groups as effectively. However Meta is actually very, very eager to point out as many Reels as it will possibly, wherever it will possibly within the app.
Facebook Group members can even quickly be capable to share a public occasion for their neighborhood to their Instagram story, offering one other option to showcase engagement alternatives, and entice extra group members.
Facebook’s additionally testing new customization choices for individuals’s ‘About Me’ part particular to every neighborhood, in an effort to higher spotlight related data for that viewers, together with a brand new indicator that highlights whether or not you’re open to personal messaging.
Facebook’s additionally testing the power for group admins and moderators to create view-only chats to ship one-way communications to all of their members (with out having to take care of or reply to messages within the chat), and a brand new course of to spotlight prime contributing members, who’ll be capable to earn factors by taking up group engagement obligations.
“For instance, gaming communities can establish useful ideas that different members share about new options, video games and characters. By accruing factors, prime contributing members will earn badges to characteristic on their group profiles, making it simpler for admins to pick out members for roles.”
Lastly, Facebook’s additionally attempting out a brand new factor inside Admin Help that’ll allow group admins to implement computerized elimination of posts containing data, as decided by Meta’s third-party fact-checkers.
That would make it simpler to weed out misinformation, with out having to confront members and clarify the reasoning for such direct.
Regardless of Facebook engagement general taking a hit in recent times, Facebook Groups stay a key factor, with most Facebook customers now members of at least 15 teams.
A few of these teams have develop into key engagement sources for many individuals, and as such, it is sensible for Meta to maintain placing extra assets into teams improvement, and serving to group admins preserve and maximize their communities to enhance the expertise.
I’m undecided that Reels particular to teams provides a heap on this respect, however general, these are useful additions that align with key ache factors for neighborhood admins.
You possibly can take a look at extra from Facebook’s 2022 Communities Summit occasion here.