TikTok Announces New Integration with Mercedes Benz to Display TikTok Content on In-Car Screens

Can’t get sufficient of TikTok – even whereas driving?

This may assist – right this moment, TikTok has introduced a new partnership with Mercedes Benz which is able to see TikTok content material straight built-in into the ‘superscreen’ of the brand new E-Class automobile.

As defined by TikTok:

“From passing time ready whereas stationary in your automobile to merely having fun with a second to your self whereas your automobile is at relaxation, earlier than heading in to your vacation spot, TikTok shall be your new favourite exercise when parked, delivering you a stream of movies tailor-made only for you. Passengers can get in on the enjoyable too! The 2 screens within the automobile run independently, so each the driving force and passenger can log in to their very own accounts and For You feeds.”

Don’t fear – when the automobile is in movement, picture transmission shouldn’t be energetic, so Benz drivers received’t be crashing all over as they catch up on the most recent clips. However the partnership goals to carry TikTok to extra customers by one other means, with the platform fed straight into the in-car shows, offering direct leisure.

“From film theaters to airplanes to billboards, we’re excited to provide individuals new and thrilling methods to expertise the leisure, pleasure and creativity of TikTok. This collaboration with Mercedes-Benz is a crucial step ahead in our mission to carry the TikTok expertise to new screens, venues and audiences.”

Does anybody want that? I don’t know, and contemplating the worth of the Mercedes Benz E-Class, I’m not 100% positive that it’s going to assist attain TikTok’s audience.

Nevertheless it’s another choice, and one other approach for TikTok to develop into a much bigger aspect within the broader media sphere.

So, cool, proper? TikTok in all places. Simply what we’d like.