TikTok Announces New Support Initiatives for National Eating Disorder Awareness Week


This week is Eating Issues Awareness Week, and to mark the occasion, TikTok has announced that it’s partnering with the National Eating Disorders Association (NEDA) and the National Alliance for Eating Issues to focus on vital data, whereas it’s additionally working with numerous creators to showcase key sources and instruments to assist those that could also be affected by eating-related points.

The principle component of TikTok’s Eating Disorder Awareness Week push might be these in-app alerts, which is able to share extra data and hyperlinks.

“On TikTok individuals can discover extra details about this yr’s Eating Disorder Awareness Week and hyperlinks to NEDA and The Alliance’s life-saving sources, together with recommendations on easy methods to assist a liked one coping with an consuming dysfunction, and entry to the organizations’ confidential helplines and remedy possibility.”

Varied TikTok creators will even be sharing their experiences and restoration journeys through the use of the hashtag #ItsTimeforChange.

In keeping with NEDA, consuming issues impression the lives of 28.8 million Individuals, and tens of millions extra all over the world, with individuals aged 12 by means of to 25 making up 95% of all instances. That makes TikTok probably the greatest platforms for reaching this viewers, and it’s an essential push for the platform to supply help with, because it seems to maximise the protection and safety of its viewers.

On the similar time, TikTok has additionally been recognized as a threat on this respect, with various studies exhibiting that the platform’s omnipotent algorithm can quickly divert users into eating disorder content in the event that they present curiosity in diets or comparable.

TikTok says that it doesn’t enable content material that promotes or normalizes consuming issues or disordered consuming, whereas it additionally now redirects searches for phrases associated to consuming issues to the National Eating Issues Affiliation’s Helpline, in addition to its personal disordered consuming information in its Security Heart.

Ideally, these measures will assist to handle this key component, and assist TikTok enhance its techniques with a view to present useful steerage for at-risk customers.



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