TikTok Announces the Top European TikTok Ads of 2022
TikTok has topped the first-ever winner of its TikTok Ad Awards for Europe at a gala ceremony in Amsterdam, the place TikTok bestowed the moniker of the ‘Biggest advert for TikTok Europe’.
TikTok first launched its TikTok Awards initiative back in May, inviting all European companies and types to enter their submissions to take residence the high award, and bragging rights as the greatest TikTok adverts workforce in the area.
The awards celebrated the high adverts from the UK, Germany, France, Italy, Spain, Poland, and the Nordics, with classes together with ‘Biggest Artistic’ and ‘Biggest Efficiency’.
So what was the high European TikTok advert of 2022?
“In the finish, Unieuro was given high honors by the jury for his or her ‘The Clerk‘ marketing campaign and took residence the coveted Biggest TikTok Europe prize! Unieuro completely showcased the energy of creator-driven, native content material and the impression of boosting artistic as In-Feed Ads to maximise attain and engagement with the TikTok neighborhood. The marketing campaign totally embodied TikTok’s mission to encourage creativity and convey pleasure in a really genuine means.”
Uniero created a sequence of adverts with this character, by which a customer support agent is actually trapped inside TikTok.
The brief, light-hearted clips generated huge engagement for the model, and as TikTok notes, the method additionally aligns with the trending behaviors and artistic components inside the app.
TikTok has additionally shared examples of the high artistic from a number of areas, which offers some fascinating perspective on key content material traits and approaches.
There might be some worthwhile notes of inspiration in there, with a spread of totally different approaches and methods at play.
Possibly that’ll assist to get you occupied with how you need to method your TikTok campaigns – you’ll be able to try all the TikTok Awards winners for 2022 here.