Twitter Tests New Labels, Control Options When Switching Between ‘Newest’ and ‘House’ Timelines

Twitter’s making an attempt out but another choice to present customers extra management over their tweet expertise, with updated descriptions and icons when switching between the algorithm-defined and newest tweet timelines.

As you’ll be able to see on this instance, the brand new presentation makes it somewhat clearer which timeline you’re viewing, and the way to change between them, which might make it simpler for customers to know the way to management their very own tweet expertise.

As famous, it’s the newest in a protracted line of Twitter updates designed to present customers extra management over their on-platform expertise.

Over the previous yr, Twitter has added:

The varied instruments and options might basically change the tweet expertise over time, as customers go for extra non-public sharing, primarily segmenting what had been public dialogue within the app.

Which had all the time been Twitter’s driving ambition, to be the ‘virtual town square’, the place everybody can have their say on something they like, at any time. However as social media utilization has developed, extra individuals have shifted away from public sharing in favor of smaller teams, so as to keep away from the criticism, and reputational threat, that may be related to posting all the things in public for all to see.

Which is why Twitter’s now making an attempt to lean into this, with its algorithm controls offering one other customization ingredient that may assist customers outline their very own tweet expertise.

It’s not a giant change within the broader scheme, because it doesn’t add any direct performance, as such. Nevertheless it might make it somewhat simpler to handle your personal Twitter expertise, aligning with this broader shift.