When Is the Best Time to Post on TikTok in 2022? [Cheat Sheet]


When is the greatest time to put up on TikTok? Does posting at a specific time or a particular day of the week get your content material in entrance of extra folks? Will the good posting schedule assist together with your engagement charges?

Learn on to discover out when to put up on TikTok to make sure that your content material will get picked up by the algorithm and reaches the proper folks…

… or, for a TL;DR model, learn the way to pinpoint your distinctive greatest posting time in 4 minutes:

Is there a best time to post on TikTok?

Yes and no. TikTok does a great job serving each of its users a highly personalized mix of content on the app’s main interface, the For You page. However often, movies recommended on the For You web page are not any older than a few days.

So, for greatest outcomes, you’ll need to put up to TikTok when your viewers is most certainly to already be scrolling. In different phrases, discovering your greatest time to put up would require understanding the place your viewers is positioned (time zones matter) and after they’re on-line.

However reaching a large viewers on TikTok is not only a matter of when you put up. How typically you put up also can have an effect on how your content material is distributed on the platform (TikTok recommends posting 1-4 occasions per day). To discover a posting schedule that can please each the TikTok algorithm and your followers, maintain a detailed eye on your efficiency till you discover a frequency that works.

That mentioned, some hours and days appear to work higher than others throughout the board. And if you’re constructing an viewers from zero, you may not have historic information to evaluate in opposition to but.

If that’s the case, maintain studying.

General greatest time to put up on TikTok

Primarily based on our experiments and evaluation of 30,000 posts, the greatest time to put up on TikTok for max engagement is Thursday at 7 PM.

Planning on posting greater than as soon as per week? Right here’s a breakdown of the greatest occasions to put up on TikTok for every day of the week.

Day Time
Monday 10:00 PM
Tuesday 9:00 AM
Wednesday 7:00 AM
Thursday 7:00 PM
Friday 3:00 PM
Saturday 11:00 AM
Sunday 4:00 PM

All occasions are calculated for Pacific Commonplace Time.

Best time to put up on TikTok on Monday

One of the best time to put up on TikTok on Monday is 10:00 PM. It appears the majority of TikTok customers could like to begin their week off robust at work and wind down with some mild leisure at night time.

Best time to put up on TikTok on Tuesday

One of the best time to put up on TikTok on Tuesday is 9:00 AM. Engagement appears to be stronger in the earlier components of the morning from 6 AM onwards.

Best time to put up on TikTok on Wednesday

One of the best time to put up on TikTok on Wednesday is 7:00 AM. One other engaged crowd of morning folks!

Best time to put up on TikTok on Thursday

One of the best time to put up on TikTok on Thursday is 7:00 PM. That is additionally the highest weekday for engagement on TikTok, so far as we will inform.

Best time to put up on TikTok on Friday

3:00 PM is the greatest time to put up on TikTok on Friday, although engagement is fairly constant all by means of the afternoon beginning at lunch hour.

Best time to put up on TikTok on Saturday

11:00 AM is the greatest time to put up on TikTok on Saturday. For as soon as, the early hen doesn’t get the worm.

Best time to put up on TikTok on Sunday

One of the best time to put up on TikTok on Sunday is 4:00 PM, although engagement is second highest in the early morning (once more!) between 7:00 and eight:00 AM.

Whereas these could appear throughout the place, maintain in thoughts that TikTok serves content material to a worldwide viewers in many various industries. Don’t assume that your followers stay in the similar time zone as you or have the same job or sleep schedule as you. Post when they are on-line vs. when you have time to put up.

We additionally noticed that, in basic, the greatest occasions to put up on TikTok are fairly completely different than Instagram. A lot of the greatest occasions to put up on Instagram fell throughout the typical 9-5 workday. However there are extra early morning and night peaks for the TikTok viewers.

Bear in mind, these occasions are simply averages. Each viewers and demographic has its personal distinctive exercise patterns on TikTok. Use these occasions as a place to begin. Then, comply with the ideas under to establish posting occasions that can work greatest on your audience.

Suggestions on discovering your greatest time to put up on TikTok

Use Hootsuite to get personalised timing suggestions

What if we advised you there was an app that will analyze your TikTok account’s historic information and use it to suggest the most optimum occasions to put up for your distinctive viewers? Nicely, you’re in luck as a result of that app is Hootsuite. And it’s very helpful, particularly for those who’re not a already an information genius.

Everytime you schedule a TikTok video by means of Hootsuite, you’ll get three advisable occasions to put up primarily based on your previous engagement and views. It’ll look one thing like this.

best time to post on TikTok recommendations in the Hootsuite app

Then you possibly can view all of your scheduled TikTok posts in Planner alongside content material you’ve scheduled on different social networks.

Scheduled TikTok posts in Hootsuite Planner

Voila! It’s that simple.

If you’re not interested in getting recommendations from a tool, check out the more DIY tactics below.

Review your best performing TikToks

As in the case of any other social media platform, the best way to find out what works for your audience is to… check what’s been working for your audience.

Your TikTok analytics are the best source of information about your unique best times to post on the platform. Analyze the performance of your existing content and cross-reference views and engagements with posting times. If you find patterns, just keep doing more of what works!

The Video Views section in TikTok analytics is a great place to start your search for the best time to post. It gives you a clear overview of which days were the busiest for your content.

video views tiktok analytics

Supply: TikTok

Word: You will want to change to a Pro TikTok account to seize viewers and efficiency insights.

You’ll be able to entry TikTok Analytics in the cellular app or on the web. For extra particulars, take a look at our guide to TikTok Analytics.

Check out your rivals

You’ll be able to study quite a bit from the success of others.

Discover accounts that deal with the similar viewers you’re making an attempt to attain, and analyze their posting schedules. Be aware of which of their movies are the hottest, and verify for patterns. If you happen to discover that TikToks revealed on particular days of the week do higher than others, strive posting on these days, and intently watch your analytics.

TikTok makes it comparatively simple to run a easy aggressive evaluation. Merely go to the account you’re in and open any of their TikToks. It is possible for you to to see when the TikTok was posted, and what number of likes, feedback and shares it acquired.

TikTok video with like count, comment count and share count

Supply: Ryanair on TikTok

It’s also possible to search for the variety of views from the account’s feed — they’re proper at the backside of every video’s thumbnail.

Ryanair's TikTok feed with view counts displayed in video thumbnails

Supply: Ryanair on TikTok

Know when your viewers is on-line

Your viewers is (clearly) the most certainly to work together together with your content material after they’re energetic in the app. And figuring out that the For You web page principally consists of recent TikToks, try to be making an attempt to align your publishing schedule together with your viewers’s exercise patterns.

To search out the occasions when your viewers is most energetic in the app, verify your Enterprise or Creator account analytics:

  • Out of your profile web page, faucet the three dots icon at the prime proper of the display screen.
  • Faucet Enterprise Suite, then Analytics.

follower activity graph of times

Supply: TikTok

Make changes when obligatory

No social media technique is ready in stone.

TikTok remains to be a comparatively new social community, and as such, it’s continuously evolving. New customers are becoming a member of the platform on daily basis, and new options that may doubtlessly have an effect on your spot in TikTok’s algorithm are frequently added.

Because of this your posting schedule can even evolve over time. Everytime you discover a dip in efficiency, revisit the following pointers to discover new greatest occasions to put up.

Develop your TikTok presence alongside your different social channels utilizing Hootsuite. From a single dashboard, you possibly can schedule and publish posts for the greatest occasions, interact your viewers, and measure efficiency. Attempt it free as we speak.

Try it free!

Develop on TikTok quicker with Hootsuite

Schedule posts, study from analytics, and reply to feedback all in one place.





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